OLENA'S BRIDAL BOUTIQUE
5/2/2026
| TRENT LEVAKIS
At Olena’s Bridal Boutique in Agawam, owner Olena Williams asks patrons to come with a vision and leave with a dress.
The motto is simple, as Williams thrives off connecting clients with the right dresses for their special days, stemming from a deep-rooted passion for alteration work that started as a s
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FOREVERMORE BOUQUET PRESERVATION
5/2/2026
| MIASHA LEE
Wedding bouquets signify new beginnings and everlasting love. For owner and artist Kelly Charrier Cavallo, creating Forevermore Bouquet Preservation in Springfield, MA, signifies her new beginning. She takes bouquets from weddings, anniversaries and celebrations of life and preserves them into works of art that last
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BALDWIN AND ROSE
5/2/2026
| DEBBIE GARDNER
She’s the one with the big pink bow in her hair. And the clipboard in her hands. And her finger on the dozens of details that will make the day go smoothly.
And if it isn’t going smoothly, you’ll probably be none the wiser.
Halley Gmeiner is the owner and lead planner at Baldwin and R
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AURORA JEWELERS
5/2/2026
| TINA LESNIAK
For James Aurora, the heart of his work isn’t just gold, gemstones, or settings. It’s the moment a couple sees a ring and recognizes their story in it.
At Aurora Jewelers in Easthampton, Aurora has built a reputation around wedding and engagement pieces that prioritize individuality over tradition
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OOH LA LA
5/2/2026
| MIASHA LEE
Choosing the right bridal lingerie might be overlooked at times, but it’s an essential part of a wedding trousseau. You want to feel beautiful from the time you put on your dress to the time you take off your dress. At Thornes Marketplace, 150 Main St. (Lower Level L1) in Northampton, MA, Ooh La La has lingeri
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SECONDS THRIFT SHOP
5/2/2026
| KEITH O'CONNOR, SR.
The often-cited proverb coined by Irish author Jonathan Swift in the early 1700s refers to a “recycling” of trends, ideas, history and is famously used when referring to fashions.
So, why not clothing in general?
Recycling is a concept that Ayana Morse truly believes in. As proprietor of Se
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CARROT CAKE COFFEE CAKE
5/2/2026
| NATE BLAIS
WHAT YOU'LL NEED
2 large carrots1/2 cup chopped pecans1/2 cup whole pecans 3/4 cup granulated sugar 1/2 cup butter, melted2 eggs1 cup flour 1 tsp baking soda 1 tsp cinnamon Pinch of salt
Topping:4 tbsp butter
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A NOTE FROM THE EDITOR
5/2/2026
| TRENT LEVAKIS
Happy May, Go Local readers!
As May Flowers settle in, wedding season is about to pick up and what better way to dive into the world of weddings yet again than with the return of the spring wedding section in this edition of the magazine.
Last May, I was very much in the depths of the wedding process a
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